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Belin Design
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Íntegra UtilitiesBrazil

Utilities software brand and site in 1 month

View project (opens in a new tab)
Role
Brand update
Industry
Technology
Duration
1 month
Íntegra Utilities

The brand needed to match the software, without starting over.

Íntegra Utilities already sold software for urban utilities (water, energy, gas, and sanitation). The visual brand did not keep up with the product. The brief was evolution, not a full rebrand.

In 1 month we updated the iu logo and symbol, a styleguide with palette and Mona Sans, digital applications, and the site at integrautilities.com.br.

What changed

The brand existed, but it did not support B2B utilities software with the same clarity as the product.

1 month

From brief to a live site

5

Logo variations ready to use

Live

integrautilities.com.br

A brand update, not a full rebrand. Continuation of the partnership with the Íntegra group.

How we worked

  1. Alignment

    The request was a brand update, not a full rebrand.

  2. Production

    iu logo, styleguide, applications, and site, reviewed in stages over 1 month.

  3. Delivery

    Site live. Continuation of the partnership with the Íntegra group.

Íntegra Utilities

Íntegra carries the company's core value: integrity. It derives from the Latin *integer*, "whole, complete, intact", and communicates an integrated view of operations, with transparency and a commitment to results.

Utilities positions the company in urban infrastructure: water, energy, gas, sanitation, and smart city. Together, Íntegra Utilities expresses specialist software for operations that cannot stop.

Styleguide

Colors

Branco

#FFFFFF

255 255 255

Preto

#001029

0 16 41

Cinza

#DADADA

218 218 218

Azul

#0C4BB2

12 75 178

Azul Escuro

#001F50

0 31 80

Typography

Mona Sans

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 !@#$%^&*()-=+~<>?

Moodboard

Grid

Lettering

Deliverables

  • Brand update, logo, and iu symbol
  • Styleguide: color palette and Mona Sans typography
  • Digital applications: website, app icon, and patterns
  • Institutional website

Institutional website

Site published at integrautilities.com.br, home, about, and contact.

Mobile version

Responsive layout on key pages, navigation and content adapted for smartphone.

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